Services

Website Development
Project Based or Hourly

Project prices vary as all projects have variable requirements.

Service includes:
  • Setup webhosting and domain name connection.
  • Setup email addresses.
  • Analysis – Review of your goals, requirements, audience and success criteria.
  • Development of production plan and content strategy. Establish Site pages/Categories/Outline
  • Basic contact information – phone number and a linked email address. Email address is specially coded to protect against email ”harvesting” for spam lists.
  • Research competitor sites, review sites that have features that appeal to the you.
  • Interactive features: Social Media Integration, Email news sign-up, Contact Forms.
  • Search Engine Optimization (SEO) – foundation tools for basic organic on page SEO.
  • Setup Google Analytics
  • Reference document with accounts and password information.
  • Site is built on WordPress foundation with Beaver Builder Theme, Themer, and page builder for development and client friendly updates.
  • Process:
  • Receive payment and content material from client.
  • Research and develop interface models, submit for review – incorporate adjustments
  • Develop prototype, Incorporate text content and images. Editing Proofing and testing. Contact form test. Submit for approval.
  • Incorporate revisions
  • Launch

Search Engine Optimization
(SEO)

Costello-Media specializes in ORGANIC SEO. That’s not Pay-per-click, sponsored listings or Search Engine Marketing. Those are higher end solutions and we will be glad to refer you to some great companies that manage that work.

We offer SEO as an a-la-cart service for your existing, qualifying website.

We take a pragmatic approach to SEO. Here are some of the steps:

  • Review & identify targeted  keywords
  • Check recent searches in two to three popularity checker
  • Revise page copy to include targeted keywords if necessary
  • Update title, and header tags as appropriate
  • Revise/add Searchable tags – Title & Keyword Meta tags
  • Create site xml map
  • Set up Google Analytics account
  • Make google connection to Google map.
  • Add site map link to main content navigation

Maintenance

  • Text/image/PHPscripting and MySQL database work. – billed hourly.
  • Maintenance retainers negotiated.

For qualifying websites built according to W3C standards.